Jessa was hired by Stephanie Anderson to lead the art direction, development and design for her campaign website. Her selection was based on her 16 years of industry experience and her proven track record of successful client collaboration.
Stephanie Anderson
Web Design
Client
Stephanie Anderson
Root & Folio Team
Jessa Hendershot
Art Director & Designer
Alicia MacDonald
Writer and Editor
Project Scope
Jessa led the complete design process for this website. She kicked off the project with collaborative client meetings to understand their goals, then worked closely with Alicia throughout to keep content and design in sync.
Jessa balanced the overall visual aesthetic that matched Stephanie's brand guidelines. The result was a cohesive, visually engaging website that showcases Stephanie as a strong candidate for Geauga County Judge
Project Stats
Jessa spent two months bringing Princeton Fine Woods' new brand manual to life from initial concept to print. The project involved several proposed cover mockups, two different creative directions, color correcting supplied photography, map editing, and several rounds of proofing to ensure a polished final result. The newly created publication was designed to reflect Princeton Fine Woods' updated branding in fresh and engaging ways — proving that thoughtful design drives engagement.
From the Client
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